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Scaling & Investing

How do I calculate ROI on a rental property?

Quick answer

Return on investment measures the annual return a rental earns against the cash you put in. Divide your yearly return by your total cash invested, then multiply by one hundred for a percent. Cash-on-cash return counts only cash flow, while total ROI also adds appreciation, loan paydown, and tax benefits. Run both to see the full picture.

The basic ROI formula

ROI answers one question. For every dollar of your own cash in the deal, how much does the property return each year? The core formula is simple.

  • Annual return: your yearly cash flow, sometimes plus equity gains.
  • Cash invested: down payment, closing costs, and upfront repairs.
  • ROI: annual return divided by cash invested, times one hundred.

The denominator matters as much as the return. ROI measures performance on the cash you actually committed, not the full price of the property, so your financing changes the result.

Cash-on-cash return versus total ROI

Investors use two common versions, and confusing them leads to bad comparisons. Decide which one you mean before you quote a number.

  • Cash-on-cash return divides annual pre-tax cash flow by the cash you invested. It shows what the property pays you in real dollars each year.
  • Total ROI adds the wealth you build beyond cash flow: appreciation, the loan balance your tenant pays down, and tax savings.

Cash-on-cash is the honest test of monthly performance. Total ROI captures long-term wealth, but it leans on estimates for appreciation and future value, so treat it as a projection.

Costs to include so your ROI is honest

The fastest way to fake a good ROI is to leave costs out. A number built on rent minus mortgage will always look better than the property really performs.

  • Vacancy: budget for the weeks a unit sits empty between tenants.
  • Repairs and capital items: roofs, heaters, and appliances that fail on their own schedule.
  • Turnover: cleaning, paint, and listing costs at every move-out.
  • Management and reserves: your time plus a cushion for surprises.

Include every recurring cost, then measure ROI on what lands in your account, not a best-case scenario.

What counts as a good ROI

There is no single target that fits every market. A good ROI is one that beats the safer places you could park the same cash and pays you fairly for the work a rental takes.

Compare your rental's return to your other options, then to similar properties nearby. Also revisit ROI over time, since rent growth, refinancing, and paying down the loan all shift the number. A deal that looked flat at purchase can improve as rents rise and the balance falls.

How Rentari helps

Honest ROI starts with numbers you can trust, and Rentari keeps them for you. Smart Rent Collection records exactly what rent lands each month, while Auto-Accounting tracks operating costs per property so your return reflects real spending, not a guess.

From there, Tax-Ready Reporting summarizes income and expenses into owner reports, and the rental ROI calculator lets you model a purchase before you buy. You measure return on investment from live data, then keep watching it as the property matures.

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Related questions

What is a good ROI on a rental property?
There is no universal figure, since it depends on your market, financing, and goals. Many investors want a return that clearly beats safer places to hold cash and rewards the effort of owning a rental. Focus on a steady, positive return you can repeat.
What is the difference between ROI and cap rate?
Cap rate divides net operating income by the property value and ignores your loan. ROI measures the return on the cash you actually invested, including financing, appreciation, and taxes. Use cap rate to compare properties and ROI to judge how your own money performed.
Should appreciation count in ROI?
It can, but keep it separate from cash performance. Appreciation is a projection until you sell or refinance, so it belongs in total ROI, not cash-on-cash return. Track the cash the property pays you today, then treat future value gains as an estimate on top.

This article is general information for landlords, not legal, tax, or financial advice. Rules vary by state and city; verify specifics with the official statute or a licensed professional. See our state law guides.